Content is king. You need great content. That is a given.
But even though you write great content, you may not see the results that you want.
You need to find the queen!
Suppose You Gave A Great Post And Nobody Came?
You’ve been there. I’ve been there. You spend hours crafting an article for your blog. You slave over the headline, tweaking it to make it just right. You select a perfect image for it.
But no one comes.
Well, maybe they do come, but they don’t bother to stick around.
Content alone isn’t enough. Which leads to an important question:
If content is king, is structure the queen? (click here to tweet)
What About Post Structure?
Derek Halpern at Social Triggers seems to have a handle on it. He’s created this infographic to show you (and me) what the perfect post should look like.
I’ve been doing pretty good on the top half (at least I think so). But I’m not that consistent with the rest of it.
I’m particularly intrigued by the Emotional Connection (see how I did that in this post 8=) and Soundbite (Call to Action 1).
And I really have to work at getting the 2nd Call to Action for my posts.
So here goes — a blatant call to action! Leave me a comment. What impact has post structure had on your blog? Do you think this structure makes sense? Do you think this post follows the structure effectively?
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